The New York Center for Human Sexuality has embarked on a plan to establish the Men’s Health Initiative. There is a great need to have a dedicated initiative to address men’s health issues. This need is based on a number of facts including the shorter average life expectancy of men, the highly common illnesses and disabilities in aging men and the deficient health care seeking behavior of men. It is highly desired to establish a university-based initiative in New York City, that will be continuously dedicated to men’s health issues at all levels of clinical care, research, education and advocacy.